In life there are certain crisis points that may lead to fateful decisions. Recognizing these points, and acting decisively when they are reached, is the mark of a true man of action. When you are on a track that you don’t want to be on, you will eventually have to choose one of two options: accept your present circumstances, or take dramatic action to break out of your situation. This crisis point, this moment of decision, what I call the “Multimixer Moment.” It’s a reference to a scene in the 2016 film The Founder, a movie about how a traveling salesman named Ray Kroc founded the McDonald’s franchise.
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